Monday, February 11, 2008

2009 Euro Honda Accord Press Release

Honda announced the all-new Accord for Europe. Aimed squarely at challenging established premium contenders in the D-segment, Honda’s all-new Accord saloon and Tourer offer sporty styling, greater refinement and a unique package of safety systems, together with excellent dynamic capabilities. Strong environmental credentials in the form of an all Euro 5 emissions compliant engine line-up further emphasize Honda’s intent with the the all-new Accord.

Significantly wider and slightly lower, the styling adopts a more emotional, sporty motif. The ‘sharp-edged’ design, with pronounced muscular wheelarches that emphasize the car’s wider track, gives the Accord a distinctive, strong stance with a solid, planted feel. The distinctive nose and more flowing lines deliver a tauter and more athletic shape. The evolution from the previous generation Accord is even more pronounced in the case of the Tourer, where a greater emphasis on load carrying practicality has evolved into a more dynamic expression of its advanced technology, while still retaining a strong degree of versatility and practicality.

Three advanced new engines with some of the lowest emissions in their segment

The new range is one of the first to offer a complete engine line-up that will comply with the forthcoming Euro 5 emissions regulations which aren’t due to be introduced until September 2009. The exceptional environmental credentials haven’t been achieved at the cost of driving enjoyment, however, and greater frugality is matched by greater performance and flexibility.

Making its debut is Honda’s second-generation diesel engine which builds on the outstanding qualities of the award-winning i-CTDi unit to raise the bar in the diesel stakes once again. Its advanced technology and overall capabilities place it firmly at the forefront of diesel development and underpins the Accord’s claim to offer one of the strongest combinations of dynamic performance and environmental responsibility in the marketplace.

Like its predecessor, the new i-DTEC engine is compact, lightweight, refined and quiet in operation. It employs the latest piezoelectric multi-stage fuel injection technology, more efficient exhaust gas recirculation and a particulate filter for significantly reduced emissions. At the same time both power and torque levels have been increased for a sportier driving experience. Output is 10 PS greater at 150 PS/110 kW at the same 4,000 rpm, while peak torque is now 350 Nm at 2,000 rpm. The 2.0-liter i-VTEC offers similar levels of performance to its predecessor – 156 PS at 6,300 rpm – but builds on its class leading fuel economy. Key technological changes include increased diameter intake valves, further optimized valve lift and timing and increased inlet and exhaust air flow volumes. The 2.4-liter engine is more powerful, delivering 200 PS at 7000 rpm and peak torque of 233 Nm at 4500 rpm – up from 190 PS and 223 Nm. Behind the figures are a compression ratio increased from 10.5 to 11.0:1, larger diameter valves, revised valve timing, and reduced exhaust system pressures.

All three engines are matched to a 6-speed manual transmission, while both petrol engines have the option of a 5-speed automatic. NOTE: "An automatic gearbox for the i-DTEC engine will be launched in early 2009."

Manual models feature a ‘Shift Indicator Light’ or SIL which appears in the center of the rev counter. ‘UP’ or ‘DOWN’ are displayed to advise the driver of the optimum point (in terms of best fuel economy) at which to change gear; Honda tests have demonstrated fuel savings of as much as 5 per cent simply by following these commands.

The 5-speed automatic transmission now has a straight ‘P R N D S’ gate: using the steering wheel paddles in S mode provides a sequential shift mode, allowing manual shifting and gear hold.

Enthusiastic drivers will also appreciate the new Accord’s greater agility. A lowered center of gravity, a wider track and the all-new front double wishbone and rear multilink suspension with variable rate dampers, plus greater body rigidity mean that the Accord more readily reacts to driver input. Handling is more responsive and confidence-inspiring and body roll is much reduced. Speed sensitive electric power steering is standard on all models and the new axial system features a high output, low inertia brushless motor which provides excellent steering feel at higher speeds for a sense of stability and confidence. A quicker steering ratio has also been adopted in keeping with the Accord’s more agile chassis characteristics.

Complementing an armory of passive safety features is an outstanding array of dynamic systems delivering even greater security. Vehicle Stability Assist (VSA) is standard across the range and is designed to assist the driver in maintaining control during cornering, acceleration and sudden manoeuvres by applying braking to the right or left hand wheels as necessary and modulating the engine torque output as required.

The new Accord also features an innovative system in which the capabilities of both VSA and the car’s Electric Power Steering are brought to bear. Called Motion Adaptive EPS, it detects instability in slippery conditions both during cornering and under braking and automatically initiates steering inputs aimed at prompting the driver to steer in the correct direction. The input is barely noticeable and control of the steering remains with the driver at all times. But this supporting steering torque is enough to prompt the driver to act intuitively and the driver’s reaction as a result is enough to regain stability or to shorten braking distances, allowing control to be maintained.

Optionally available on Executive grade on 2.2 i-DTEC and 2.4 i-VTEC is Honda’s Advanced Driving Assist System (ADAS), a suite of three ground-breaking technologies that raise safety to a new level. The first of these is the Lane Keeping Assist System (LKAS) which uses a camera to detect the car deviating from a traffic lane and provides steering torque when necessary, thereby reducing the burden of motorway driving while at the same time enhancing safety. Adaptive Cruise Control (ACC) uses a millimetre-wave radar to maintain a consistent distance to a vehicle directly in front, for more relaxed, less tiring driving. The third ADAS system is the Collision Mitigation Brake System (CMBS) which monitors the following distance and closing rate between the Accord and the car directly in front of it, warning the driver when a collision is likely and helping reduce impact when a collision becomes unavoidable. These systems complement the Accord’s passive safety features which include front seatbelt pre-tensioners and load limiters, dual stage front airbags, driver and front passenger side airbags, full length curtain airbags and ISOFIX fittings and tether anchor points for secure childseat fixture on all models. There are also front seat active headrests which are triggered when the occupant is pushed into the seat in the event of a rear impact, so causing a rigid plate to activate a link to the headrest which pushes it forward to support the head.

Progressively introduced throughout the Honda range, the Accord’s Advanced Compatibility Engineering (ACE) Body Structure provides significantly enhanced occupant protection in a variety of real-world crash conditions. A front-mounted polygonal main frame is designed to prevent cabin deformation by distributing forces through multiple major load bearing pathways – and away from the passenger compartment. This is particularly important where a frontal collision occurs between vehicles of differing heights, weights or frame construction. To achieve top level, side impact safety, Honda's engineers have increased the side section of the frame and chosen different material specifications to provide the desired level of stiffness and strength for critical areas, without adding unnecessary weight. The new Accord also incorporates many of the pedestrian-protection design features already familiar from recent Honda models, including windscreen wiper pivots designed to break away on impact, energy absorbing front wing mounts and bonnet hinges alongside an unobstructed area beneath the bonnet allowing greater space for deformation.

The sporty feel of the cockpit is reflected in a fascia design characterised by a strong feeling of personal space for both the driver and front passenger. Distinctive silver trim sweeps inwards across the fascia from either side before continuing down into the center console. Stylish and highly supportive front seats have larger bolsters while a new internal structure is designed to reduce any transmission of vibration. Black with silver trim, the sporty three spoke steering wheel holds a complete suite of controls – including audio, cruise control and mobile telephone control. It is fully adjustable for reach and rake, with an extra 10 degrees of tilt adjustment compared to the previous Accord. The new Accord features ‘floating’ backlit instruments and contained within the center of the speedometer face is an LCD multi-information display showing a variety of information – controls positioned on the steering wheel allow the driver to cycle the display through multiple screens of information. A new feature is a service reminder that presents the driver with either the distance or days remaining to a required service, with an enlarged warning symbol appearing when the due date is imminent. Storage space includes two center console side pockets; a lidded storage area to side of the steering wheel; large front door pockets able to hold bottles and maps; bottle holders in the rear door panels, and a large center console box. Rather than a fold-down pocket design, the large glovebox now has an independent lid and is subdivided with a tissue box compartment as well as space secured for a manual. The lid of the center console box doubles up as an armrest and is slide-adjustable by 89 mm. Two cupholders are provided in the center console, while rear seat passengers have access to a further two contained in the center armrest, revealed when it is folded down.

2009 Acura TSX


Acura has now released the first photo of the 2009 Acura TSX sedan. It is scheduled to be on sale in spring and will be shown to the world at the 2008 New York Auto Show next month.

"The new 2009 TSX speaks clearly to the direction we are taking our Acura sedans in the future," said Dick Colliver, executive vice president for auto sales.

Now, expect to see more of that "signature" grille coming.

Thursday, February 07, 2008

Spied! 2009 Euro Honda Accord Tourer


There you go. Almost uncovered.

Wednesday, February 06, 2008

Honda US Rebates

Honda will raise incentives in the U.S. to a record level this year to spur sales of Pilot sport-utility vehicles and other aging models amid higher gasoline prices.

The average incentive to dealers per vehicle in the U.S., Honda's most profitable market, will rise to $1,000 this year from $950 a year earlier, Chief Financial Officer Fumihiko Ike said in an interview with Bloomberg Television in Tokyo yesterday.

Honda is trying to get rid of unsold vehicles before bringing out new versions of the Pilot and the Acura TL and TSX sedans in the U.S. Honda expects profit in its current quarter to drop as a weaker dollar reduces its repatriated earnings from the U.S.

They should be able to maintain their ground there and see growth in other regions to offset at least some of the yen's strength,'' Andrew Phillips, an analyst at KBC Securities Japan in Tokyo, who has a "buy'' rating on the stock, said in an interview with Bloomberg Television.

Gasoline prices near $3 a gallon and an economic slowdown tied to the subprime mortgage crisis may push overall U.S. auto demand to the lowest in a decade.

With higher incentives, the company aims to reduce inventories in the U.S. to between 45 and 60 days of supply, Ike said. Some dealers currently have as much as a 70-day supply for some models. Honda's U.S. incentives per unit are lower than the industry average of $2,500, according to Ike.

Concerns about the subprime mortgage loan crisis are weakening confidence among consumers in the U.S.,'' Ike said. This is happening at the same time we have already expected a weak year due to our model cycle.''

Rising demand for the Fit compact and CR-V small SUV will help raise U.S. sales this year, Ike said. Honda's U.S. sales may rise 2.5% to 1.59 million units this year, according to its plan unveiled on Dec. 19. Honda forecast industry wide sales in the world's largest auto market may fall to 15.9 million vehicles from 16.1 million in 2007.

BREAKING NEWS! 2009 Euro Honda Accord/US Acura TSX Spotted!



These 2009 Euro Honda Accords were spotted on a transporter truck. As you can see, they evoke the same front ends as the teaser pictures originally posted by Honda a few weeks ago.
Not bad, it'll do good in the US, but it'll take more than that to budge the more modern-looking sedans in Europe.

Chicago Auto Show: 2009 Acura RL
















The redesigned 2009 Acura RL luxury sedan made its world debut today at the Chicago Auto Show. Featuring bold, sleek exterior styling, an upgraded interior, advanced technologies and powerful new engine, the RL once again pushes the limits of performance, style, and luxury. The 2009 RL will go on-sale this spring at Acura dealerships nationwide.

The 2009 RL furthers cutting edge technology with the addition of new high-tech items including AcuraLink weather, AcuraLink Traffic Rerouting, XM Note, Active Sound Control, and Bluetooth Audio to an already robust list of features found on the previous RL. To enhance handling, new chassis technology abounds in the drivetrain in the form of an improved Super Handling All-Wheel Drive system, a revised steering system, upgraded coil springs, better performing shock absorbers, larger rear stabilizer bar, and more aggressive wheels and tires. Performance improves with the RL thanks to a new, larger 3.7-liter V-6 that incorporates the first ever SOHC use of VTEC valvetrain actuation for both the intake and exhaust valves."RL represents the very best we have to offer in terms of engineering, technology, performance, luxury and safety", said Dick Colliver, executive vice president, sales. "It's designed for a new generation of performance-luxury buyers looking to travel more quickly, more efficiently and more connected to the world around them."

For 2009, the RL will be offered in three different trim levels including RL, RL with Technology Package and RL with Technology Package Plus CMBS. All RL's receive a potent new 3.7-liter V-6 engine, Super Handling All-Wheel Drive, a Bose Surround Sound audio system, Bluetooth HandsFreeLink connectivity and a GPS-based solar-sensing climate control system. The Technology Package includes the satellite-linked Acura Navigation System with Voice Activation with rearview camera, AcuraLink Real-time traffic, AcuraLink weather, Traffic Rerouting, a rear view back-up camera, Active Front Lighting System (AFS), ventilated front seats, and a wood/leather steering wheel and shift knob. The top RL package is the Technology Package with CMBS which also includes Acura's acclaimed Collision Mitigation Braking System (CMBS), Adaptive Cruise Control (ACC), and genuine wood instrument panel trim.

The innovation built into the new RL begins with the most powerful engine ever offered in an Acura sedan. An all-new 3.7-liter V-6 engine develops 300 horsepower and 271 lb-ft of torque thanks to an innovative new VTEC valvetrain system for both the intake and exhaust valves, a higher compression ratio, along with a special dual-stage magnesium intake manifold that enables the intake to function as a single- or dual-plenum manifold design based on engine operating parameters. In addition to developing improved power and torque, the RL engine meets tough CARB ULEV-2 emission standards and delivers good fuel economy. The RL's engine bay appears more upscale thanks to a new surround panel assembly that reduces visual distractions and focuses attention directly on the all-new 3.7-liter V-6 engine.

To handle the higher power of the 3.7-liter engine, a new version of the Sequential SportShift 5-speed automatic transmission is fitted to the 2009 RL. Featuring new "smart" F1®-style steering wheel mounted paddle shifters and a new straight-gate console mounted gear selector, the RL driver now has more gear control than ever before.

The RL's acclaimed Super Handling All-Wheel Drive™ (SH-AWD™) system returns for 2009, but is now quicker responding and better performing.There are numerous traction advantages of all-wheel drive, yet SH-AWD™ does a key function that is not available with traditional AWD systems- SH-AWD™ utilizes torque vectoring to increase the rotation speed of an outside rear wheel during aggressive cornering to help the car turn more effectively while under power. This "yaw" function reduces the cornering load on the front tires to minimize understeer, to improve handling balance, and to escalate total cornering grip.

To further enhance handling and ride comfort, the new RL retains a fully independent suspension system with front double-wishbone and rear multi-link architecture. For 2009 the RL features higher rate coil springs, larger diameter stabilizer bars, stiffer subframe mount bushings and improved design steering rack components. To further improve handling and looks, new 18-inch diameter 7-spoke aluminum wheels are matched with more aggressive tires (replacing the previous 17-inch wheel/tire offering).

The 2009 RL's new exterior styling is not only more aggressive, but delivers excellent aerodynamics and reduced rear lift at higher speeds. The RL's more athletic style foreshadows the power concealed by the new power plenum front grille and blow-formed aluminum hood. The RL's shape is taut and athletic, and its acceleration and cornering performance allow it to challenge the most capable German and Japanese sports sedans. Comfort, quietness and ride quality are also on a par with performance sedan competitors. For 2009, eight exterior colors are available-5 of which are new-including a new pearl pigment process that improves luster and shine.

Inside, the 2009 RL features a more elegantly styled interior that includes more room for rear seat passengers, easier-to-use front seat belts, door-mounted pull pockets, softer arm rests, redesigned vents, larger/clearer lettering for HVAC controls, and easier actuation of climate control functions. A revised steering wheel with available genuine wood trim (included with the CMBS package) and metal-look accents is now fitted to the RL along with a matching wood-trimmed transmission shift knob. Complementing the steering wheel are upgraded gauges that incorporate brushed metal accents for enhanced appearance. For 2009, additional insulation, a more high-tech design of Acura's acoustic glass windshield, and a new Active Sound Control (ASC) noise abatement system team to further reduce the RL's already quiet cabin.

The RL's perforated leather front seats now incorporate six levels of heated/cooled ventilation. Moreover, just like the driver's seat, the passenger front seat now has 10-way power adjustability. For 2009, the center panel controls are now more intuitive and are surrounded by a new background color along with improved quality wood patterned panels. These interior upgrades are complimented by advanced electronics that include a satellite-linked Acura Navigation System with Voice Activation along with the innovative AcuraLink satellite communication system with Real-time traffic, AcuraLinkTraffic Rerouting and (new for 2009) AcuraLink weather. The RL is the first vehicle on the market to feature in-dash integrated, continually updated real-time weather information in a single-screen format. The spectacular Acura/Bose 10-speaker Sound System with DVD-Audio returns but is now upgraded to include Bluetooth Audio, even richer audio sound, XM Note, improved button legibility, and a USB connectivity port.

The 2009 RL retains Acura's extremely rigid Advanced Compatibility Engineering (ACE) body structure that features extensive use of high-tensile steel and lightweight aluminum components to take vehicle construction beyond conventional safety protocols while keeping overall vehicle weight in check. The ACE structure's front-mounted polygonal main frame is designed to help prevent cabin deformation by distributing impact forces through multiple load bearing pathways-and away from the passenger compartment. For 2009, to enhance safety a new Active Head Restraint System is built into the front seats to improve neck and head protection in the event in a rear impact collision. To further aid in safety, the RL includes as standard a passenger seatbelt reminder, Tire Pressure Monitoring System (TPMS) and six airbags. These advances team to make the 2009 RL the strongest, most powerful, best handling, safest and most luxurious sedan Acura has ever built.

The RL earned 5-star ratings (the best possible) for frontal and side crash tests, and for rollover resistance, from the U.S. Department of Transportation's Highway Traffic Safety Administration (NHTSA). The RL is the fourth vehicle in the history of the program to earn the top rating of "5-star" in all three test categories. Government star ratings are part of the National Highway Traffic Safety Administration's (NHTSA) New Car Assessment Program (www.safercar.gov). In addition, the Insurance Institute for Highway Safety (IIHS) awarded the RL its top rating of GOOD in Side Impact Collision Evaluation (SICE) along with a GOOD rating for IIHS' frontal offset crash test. With a new Active Head Restraint System for front seat passengers, the 2009 RL is anticipated to receive a GOOD rating in IIHS rear crash protection evaluation.

Tuesday, February 05, 2008

Spied! 2009 Acura TSX



The 2009 Acura TSX was spotted and caught with a cell phone camera.
As you can see in the picture, the car is more rounded and is larger than the previous model. Would this mean the TL and RL will also move and become larger for the 2009/2010 redesign/revisions? Could be.
Although the side looks a lot in favour of a Ford Fusion, the front end has a little in line with the Jaguar XF, although not bad, but this wasn't what I was expecting.
Do you like it? Comment!

Saturday, February 02, 2008

Canadian January 2008 Sales

Honda Canada has reported combined record Canadian sales of 12,022 units by both its Honda and Acura divisions, a 69% increase over last year, and up 31% over the previous January sales record of 9,211units in 2002.

The Honda Automobile Division reported record January sales of 10,534 units, up 76%, and Acura Division reported record January sales of 1,488 units, up 28% over last year.

"Our record January sales for Honda were strengthened by the popularityof the Honda Civic, Canada's best-selling car the past 10 years, which saw its record January sales double from last year," said Jim Miller, executive vice president, Honda Canada Inc. "All of our Honda truck products were upsignificantly in January with an overall average increase of 63 per cent, and record January sales of Ridgeline and Pilot.

Acura's record January sales were led by an increase in our luxury sports sedans with record January sales of TL that were up 69 per cent in addition to RL, up 225%, and TSX, up 38%.

Acura luxury utility vehicles,RDX and MDX, set January sales records, up 26 per cent and 14 per cent, respectively.

Honda January sales highlights include:

Record January sales for Honda Automobile Division of 10,534 units, up 76% over January 2007, and up 34% over the previous January sales record of 7,880 units in 2003

Honda Civic sets January sales record of 5,202 units, up 101% from January 2007, and up 43% over the previous January sales record of 3,638 units in 2001.

Honda Ridgeline sets January sales record of 424 units, up 93% from January 2007, and up 69% over the previous January sales record of 251 units in 2006.

Honda Pilot sets January sales record of 402 units, up 84% from January 2007, and up 38% over the previous January sales record of 291 units in 2003.

Honda truck sales increase 63% over January 2007:

Honda Ridgeline up 93%.

Honda Pilot up 84%.

Honda CR-V up 68%.

Honda Odyssey up 32%.

Honda Element up 27%.

Honda Accord January sales of 1,480 units, up 124% over last year.

Acura January sales highlights include:

Record January sales for Acura of 1,488 units, up 28% over January 2007, and up by 45 units over the previous January sales record of 1,443 units in 2002.

Acura TL sets January sales record of 367 units, up 69% from January 2007, and up from the previous January sales record of 364 units in 2004.

Acura MDX sets January sales record of 462 units, up 14% from January 2007, and up 13% over the previous January sales record of 409 units in 2002.

Acura RDX sets January sales record of 332 units, up 26% from record January sales of 263 units in 2007.

2009 Acura Model Update

Another round of updates for the 2009 TSX, TL and RL have supposedly been coming in. Starting off with the 2009 TSX, its onsale date has been confirmed once again as 4/24/08. From this source, it is believed that the TSX will be front wheel drived first with a possible revised turbocharged engine, it is also believed that an XM weather function will be offered in the 2009 TSX. For the 2009 RL, it will supposedly get the XM weather function and get cooled front seats for the US (as has been offered in Canada for the past few years). It is also reumoured that the RL may get the same 3.5L motor but with a power increase to 306hp. But the 2009 TL will get a 3.5L with front wheel drive and a 3.7L with SH-AWD so this seems awkward the RL will get the smaller engine. (strangely, these were always offered in Canada). From reports, it is believed that the RL now has an edgier look to it. Supposedly the RL will continue with a 3.5L motor, but it will now deliver 306hp. Considering that the '09 TL will supposedly be getting a 3.5L (FF) and 3.7L (SH-AWD), it seems odd that the RL would stick with the 3.5, so this might be an error.

US January 2008 Sales

American Honda posted January total vehicle sales of 98,511, a decline of 2.3% compared to January 2007 results. Honda Division posted January sales of 87,343, a decline of 0.5% compared to January 2007. Models that broke monthly records include the CR-V, up 11.3% to 16,016; and the Fit, up 120% to 4,480. Civic sales increased 14.2% for the month to 20,993.

"We're seeing real strength in our compact and subcompact vehicles," said Dick Colliver, executive vice president of sales for American Honda. "Honda products like the Civic, CR-V and Fit are proving to be solid performers in these turbulent economic times." Honda total car sales of 49,642 increased by 7.1% for the month. Overall, the Honda Division's top five-selling vehicles include the Accord, 23,957; Civic, 20,993; CR-V, 16,016; Odyssey, 8,746; and Pilot, 8,375.

The Acura Division posted a sales volume of 11,168, a decrease of 14.2% compared to January 2007. The division's top-selling vehicles include the MDX, 3,982; TL, 3,246; TSX, 2,073; and RDX, 1,483.

Sunday, January 13, 2008

2009 Honda Pilot Live @ NAIAS







2008 Honda Inspire (Japan)







The 2008 Honda Inspire, based on the NA Honda Accord.

2009 Acura Information

2009 Acura TSX Information:

On-sale Date: April 24, 2008.

Standard Package Model Features : Similar to RDX and 2008MY TSX's standard features with new luxury amentities and audio capabilities that all contribute oth the new TSX's added appeal.

Technology Package Model Features : Similar to RDX's Technology Package features and will continue to "Advance" the image of Acura. Tech Package includes Acura Navigation System with Voice Recognition with new functionality, AcuraLink Satellite Communication system and Acura/ELS Surround Sound Premium 10-speaker Sound System.

TSX Rumours : There are rumours that suggest the TSX will receive a four-cylinder FWD version first, then a V6 SH-AWD will appear later, suggesting 2010/2011 as possible model years. There are also rumours that suggest there will also be diesel version arriving in 2009.

2009 Acura RL Information:

On-sale Date: Spring 2008

The substantial redesign of the 2009 Acura RL combines added performance, improved technology, more aggressive exterior styling and even greater safety to a top-tier luxury performance sedan.

Standard Package Model Features : Similar to 2008MY RL with better functionality for the HVAC system, HandsFreeLink and the audio system.

Technology Package Model Features : Similar to 2008MY RL with new luxury amentities and will continue to "Advance" the image of Acura by adding more functionality to the Acura Navigation System.

CMBS Package Model Features : CMBS will be available as a stand-alone option.

RL Rumours : It is rumoured that the 2009 RL model will get 300+hp from a 3.7 V6 from the MDX and continue to have SH-AWD tuned to deliver more torque to the rear wheels. It is also rumoured that this MMC will be the most significant mid-cycle refreshed in Honda Motor Co.'s History with supposedly only 2 body panels remaining the same in the 2009 model. It is believed that interior will be lengthened and increased and the "bling" column will be addressed as well.

2008 North American Car/Truck of the Year

As you may or may not have heard, the Honda Accord is NOT, the winner of the 2008 North American Car of the Year, the honor has been passed to the 2008 Chevrolet Malibu. In ratings, the Cadillac CTS was second while the Accord was at third with only two digit marks compared to the others whom had three digit marks.

The North American Truck of the Year went to the Mazda CX-9.

2009 Honda Pilot Prototype Front/Rear



Front/Rear.

More 2009 Honda Pilot Prototype Photos







More 2009 Honda Pilot Prototype Photos.
I must say, I am very disappointed with the styling and interior of this vehicle. It looks like Honda is yearning for more of an "American" design with hints of Ford.

All-New 2009 Honda Pilot



A prototype of the next-generation Honda Pilot is being unveiled at the 2008 North American International Auto Show (NAIAS) in Detroit, American Honda Motor Co., Inc., announced today. The prototype conveys design features of the more boldly-styled 2009 Pilot, set to debut in spring 2008, which emphasizes authentic SUV styling, clever and more accommodating interior packaging and advanced technologies for safety, fuel efficiency and convenience.

"The Pilot's pioneering formula improves for 2009 by enhancing its combination of refinement and efficiency with even more traditional SUV strengths," said John Mendel, executive vice president of American Honda. "A powerful exterior design communicates strength and allows for more space inside."

Functional eight-passenger seating, a hallmark of the Pilot, becomes even easier to access in the third row as key dimensions for legroom, cargo, and occupant space increase in all seating positions. A redesigned platform allows even more refined handling and ride comfort to exist seamlessly with all-weather and medium-duty off-road capabilities. To further enhance safety, the Pilot will feature the Honda-exclusive Advanced Compatability Engineering (ACE) body structure and the most extensive use of high-strength steel in any Honda product to date. The ACE body structure enhances frontal collision compatibility with vehicles of different sizes and bumper heights. A pedestrian injury mitigation design in front of the vehicle is designed to help absorb energy in the event of a collision.

A crossover SUV platform underpins the Pilot to provide the best of the car and truck worlds by integrating the refined traits and packaging advantages of a unit body car design with the utility and capability of an SUV design. A V-6 engine introduces the latest generation of Honda fuel-saving Variable Cylinder Management (VCM) technology that operates in 6-cylinder mode for power and 4- and 3-cylinder modes for efficiency, an improvement compared to the existing Pilot's available VCM system that works exclusively in 6- and 3-cylinder modes.

Three rows of seats provide a high degree of adaptability for people and large cargo loads. The first row provides a commanding view of the road from two captains' chairs. A wide center stack and center console form the styling anchor for the interior with a design that emphasizes spaciousness and power, while allowing for convenient access to navigation, entertainment and climate-control systems. The 60/40 split second row, now more spacious, slides further forward for increased ease of access to the third row. The 60/40 split third row, now supplies enough knee room for an above-average-sized adult male to fit comfortably, making the Pilot's third row among the most practical in the industry. Each side of the second and third row independently folds down for cargo. A flat floor is created when the second and third rows are folded down.

The Pilot originally debuted as a 2003 model in July of 2002. Design and development of the 2003 Pilot and the 2009 Pilot were carried out at Honda R&D Americas in Raymond, Ohio, and Torrance, California. The Pilot is assembled* at Honda Manufacturing of Alabama in Lincoln. Among its numerous accolades, the Honda Pilot has earned Car and Driver Magazine's prestigious "5Best Truck" award on six consecutive occasions (2002-2007). The current-generation 2008 Pilot is also among an elite group of vehicles to receive both a "Top Safety Pick 2008" from the Insurance Institute for Highway Safety (IIHS) and a 5-star crash safety rating for frontal and side collisions from the National Highway Traffic Safety Administration (NHTSA).

Wednesday, December 19, 2007

Honda Business Brief

1. Honda Sets All-Time Record for Worldwide Auto Production for Any Month and Achieves

Continued Growth Across Europe For the month of October, Honda announced that worldwide auto production experienced a year-on-year increase for the 27th month (since August 2005); this was also an all-time record for any month. Production in Europe increased 88.9% for the month of October to 26,141 units. For the period of January to October 2007, production in Europe increased by 25.6% to 197,210 units, compared with the same period last year. According to the ACEA, Honda has achieved the highest growth in Europe of all car manufacturers operating in this market for the period of January to October 2007, with an increase of 14.2% to a record 272,603 cars compared with the same period in 2006. Honda's market share for this period has increased from 1.8% in 2006 to 2.0% in 2007. http://www.world.honda.com/news/2007/c071127Automobile-Sales/

2. Honda Debuts All-New FCX Clarity Advanced Fuel Cell Vehicle
Honda unveiled the FCX Clarity fuel cell vehicle at the Los Angeles Auto Show, announcing plans to begin limited retail marketing of the vehicle in the US, starting summer 2008. The FCX Clarity is a next-generation, zero-emissions, hydrogen-powered fuel cell vehicle featuring tremendous improvements to driving range, power, weight and efficiency - and boasting a low-slung, dynamic and sophisticated appearance, previously unachievable in a fuel cell vehicle. The FCX Clarity marks the significant progress Honda continues to make in advancing the real-world performance and appeal of the hydrogen-powered fuel cell car. Honda plans to lease the FCX Clarity to a limited number of retail customers in Southern California with the first deliveries taking place in summer 2008. http://world.honda.com/news/2007/4071114All-New-FCX/

3. One Million Civics produced at Honda in Swindon Honda of the UK Manufacturing Limited (HUM) is celebrating a major milestone with the production of the millionth Swindon-built Civic. Civic production in the UK began on September 19, 1994 and in that first year just 6,652 Civics were produced; this year, HUM will produce 138,792 Civic cars. Over the past 12 months, annual production capacity has grown from 190,000 to 250,000 cars. This is due to increasing demand for the Civic 3-door and 5-door models and the latest CR-V - all built at Swindon and exported to over 60 countries. Honda has invested £1.38billion in Swindon and now employs 5,000 associates at the factory. http://world.honda.com/news/2007/4071109One-Million-Civics/

4. Honda Soltec Commemorates Opening of Solar Cell Production Plant Honda Soltec Co., Ltd., Honda's wholly-owned solar cell subsidiary, recently commemorated the opening of its solar cell production plant with a ceremony attended by approximately 80 dignitaries, guests and Honda officials. Honda Soltec was established in December 2006 with its headquarters in the Kumamoto prefecture. It has a capital investment of 4 billion yen, employs 150 associates and began mass production of solar cells in October this year. Annual production will reach full capacity of 27.5 megawatts (an equivalent amount of electricity to power approximately 9,000 houses) by spring 2008. http://world.honda.com/news/2007/c071112Honda-Soltec/

5. Honda Introduces Experimental Home Energy Station IV
Honda announced that it has begun using the Home Energy Station IV at its Honda R&D facility in Torrance, California. This fourth-generation experimental unit is designed to provide fuel for a hydrogen-powered fuel cell vehicle, as well as heat and electricity for a home. The new system is more compact and efficient, with a lower operating cost than previous models. The announcement coincides with the world debut of the all-new FCX Clarity hydrogen-powered fuel cell vehicle at the Los Angeles Auto Show. http://world.honda.com/news/2007/4071114Experimental-Home-Energy-Station/

6. Honda Introduces a World-Debut Concept Vehicle at 2007 SEMA Show
More than 17 Honda project and concept vehicles were recently displayed at the 2007 Specialty Equipment Market Association's (SEMA) show in Las Vegas. Making its world debut, the Honda Accord Coupe HF-S Concept represents a radical vision for customizing the all-new Accord's design and performance through stylish and functional modifications. The 2008 Accord Coupe equipped with dealer-installed Honda Factory PerformanceTM (HFPTM) components melds a distinctive, custom appearance with an enhanced level of handling performance. In addition to the Accords on display, fifteen more unique vehicles were displayed in the Honda booth, including the all-new S2000 CR and the recently introduced Civic Mugen Si Sedan. Enhancing the S2000's performance potential, the S2000 CR introduces more track-oriented suspension settings, aerodynamic-enhancing bodywork, a removable hardtop, higher rigidity and reduced weight. http://world.honda.com/news/2007/4071030SEMA-Show/

7. Honda's First U.S. Auto Plant Celebrates 25 Years of Production
Honda was the first Japanese automobile manufacturer in America and has recently celebrated 25 years of production at its Marysville Auto Plant in Ohio. Another milestone will also be reached this month with the production of the plant's nine-millionth vehicle. The Honda Accord was the plant's first vehicle in 1982 and remains its core product, with the recent launch of the eighth-generation Accord. Initially producing 160 vehicles in two months, the plant now has 5,300 associates and an annual capacity of 440,000 vehicles. Today, Honda operates six auto plants in North America and a seventh, located in Indiana, will begin operations in autumn 2008. http://world.honda.com/news/2007/c071101US-Auto-Plant-Celebrates-25Years/

8. Honda Begins Construction of New Auto Plant in Argentina
Honda commemorated the start of construction of its new auto plant in Campana, Buenos Aires with an important ceremony this month. The guest of honour was Néstor Carlos Kirchner, the president of Argentina and joining him was Honda's chief operating officer for regional operations in South America, Sho Minekawa. The new automobile production plant is scheduled to begin operations in the second half of 2009, with an annual production capacity of 30,000 units. The total investment related to the establishment of the new plant is expected to be approximately US$100 million and it is expected to employ 800 new associates. http://www.world.honda.com/news/2007/c071115New-Auto-Plant-Argentina/

9. Honda Fit Awarded ‘Car of the Year 2007-2008' in Japan
The all-new Honda Fit has recently been chosen as Japan's Car of the Year - a coveted award, given annually by a 60-member panel consisting primarily of automotive journalists. Honda has won five of the last 10 Car of the Year awards, including one for the first-generation Fit in 2001.

10. Rally-Prepared Honda Civic Type R Makes GB Debut JAS Motorsport's Honda Civic Type R R3 recently made its gravel debut on the Wales Rally Great Britain, the final round of the 2007 World Rally Championship. The car proved its credentials on tarmac with a remarkable fifth overall on the Rallye du Valais in Switzerland, but the Rally GB is one of the most challenging gravel events that drivers face in the WRC. The R3 Type R complies with new FIA rally regulations. The class is for two-litre, two-wheel drive cars that have been built to a strict set of cost-effective criteria. The Civic Type R R3 is powered by a new Honda engine developed by JAS Motorsport in collaboration with Mugen.

Year-End Speech

The current fiscal year is the last year in the current 3-year mid-term which began in spring 2005. During the last three years, Honda focused on gaining a foothold for the future, and results of such efforts have begun to show in many areas.

Honda will further accelerate its effort to strengthen the core characteristics that make Honda unique in the areas of research and development, production, procurement, sales and marketing on a global basis, with a focus on the following three pillars:

Strengthening the foundation for global growth

Strengthening Honda's effort to reduce its environmental footprint
Accelerating efforts in Japan to strengthen the core characteristics that make Honda unique
1. Strengthening the foundation for global growth
Motorcycle

{Asia Oceania - Motorcycle}
2007 sales forecast: 9.5 million units (up 3% from 2006)
Honda's cumulative motorcycle production reached 20 million units in India (in January 2007), 15 million units in Thailand (in September 2007), and 20 million units in Indonesia (in November 2007).

India - The third motorcycle production plant of Hero Honda will begin operation in April 2008, adding annual production capacity of 500,000 units.

Vietnam - The second motorcycle plant with annual production capacity of 500,000 units will begin operation in the latter half of 2008.

With Honda's fuel injection (FI) and low friction engine technologies, Honda developed a 100cc class motorcycle engine which achieved a maximum 15 percent improvement in fuel economy, increased power output, and lower cost compared to a conventional engine. New models equipped with this engine will be introduced to countries in Asia starting in 2008.

{South America - Motorcycle}
2007 sales forecast: 1.53 million units (up 25% from 2006)
Peru - A new motorcycle plant with annual production capacity of 25,000 units began operation in October 2007.

Brazil - December 2007, the expansion of annual motorcycle production capacity in Brazil from the previous 1.35 million units to 1.5 million units has been completed. The production capacity is scheduled to be further expanded to 2 million units in early 2009.

Automobile

{North America - Automobile}

2007 U.S. sales forecast: 1.55 million units (up 3% from 2006)
2008 U.S. sales plan: 1.59 million units (up 3% from 2007)

Sales of the all-new Accord are off to a good start, while sales of Civic and Fit remain strong.
For cumulative sales from January through November 2007, CR-V and Odyssey were ranked as the best selling vehicles within each respective category.
Annual production capacity of Honda's auto plant in Mexico was expanded from the previous 30,000 units to 50,000 units in September 2007 concurrent with the start of CR-V production.
In fall 2008, Honda's total annual auto production capacity in North America will be 1.62 million units after a new auto plant in Indiana and a new auto engine plant in Canada begin production.
The prototype of the all-new Pilot will be introduced at the North American International Auto Show in Detroit in January 2008.

{Europe - Automobile}

2007 sales forecast: 380,000 units (up 23% from 2006)
2008 sales plan: 420,000 units (up 11% from 2007)
Sales of Civic, CR-V, and diesel models remain strong, and sales in Russia and Central Europe have increased significantly.
In February 2007, production at the UK plant reached 250,000 units annually making full utilization of the plant's production capacity. With completion of capacity expansion at the plant in Turkey from the previous 30,000 units to 50,000 units, Honda's total annual auto production capacity in Europe will be 300,000 units at the beginning of 2008.
In the first half of 2008, the all-new Accord Sedan and Tourer will be introduced to the market. The mass production models will be introduced at the Geneva Motor Show in March 2008. The all-new Accord will be equipped with an i-DTEC engine, which complies with the Euro 5 emission standard expected to become effective in 2009.

{Asia Oceania - Automobile}

2007 sales forecast: 345,000 units (up 9% from 2006)
2008 sales plan: 415,000 units (up 20% from 2007)
India - By the end of December 2007, annual production capacity of the existing auto plant in India will be doubled from the current 50,000 units to 100,000 units. In July 2007, the construction of a new auto plant began (which is scheduled to become operational in 2009).
Thailand - Cumulative automobile production in Thailand reached the milestone of 1 million units in November 2007. Honda's local engine parts plant began operation in April 2007, and a plant which produces stamped body panel service parts began operation in September. In addition, Honda's second auto plant in Thailand will become operational in the latter half of 2008. Combined production capacity will be 240,000 units annually at its full capacity. Increased production in Thailand enables Honda to further strengthen its ability to offer products to the entire region.
The all-new Accord was introduced first in Thailand in November 2007, then will be introduced to the other countries in the region in 2008.

{South America - Automobile}

2007 sales forecast: 118,000 units (up 30% from 2006)
Brazil - At the end of July 2007, the annual production capacity of Honda's automobile plant in Brazil was expanded to 100,000 units. Honda decided to further expand the capacity up to 120,000 units by sometime around August 2008.
In addition to gasoline-base models, Civic and Fit models equipped with a flexible fuel vehicle (FFV) system have been very popular since their introduction in 2006. To respond to increasing demand, Honda will increase the ratio of FFV models for both products.
Argentina - In November 2007, Honda began construction of a new automobile plant with annual production capacity of 30,000 units (with a plan to begin operation in the latter half of 2009). The new plant will play a key role in Honda's production network in South America along with the Honda auto plant in Brazil.

{China - Automobile}

2007 sales forecast: 420,000 units (up 29% from 2006)
2008 sales plan: 490,000 units (up 17% from 2007)
Sales of City, Civic, CR-V, Acura MDX continue to be strong. The export plant, Honda Automobile (China) Co., Ltd., which produces a product for European markets, began fully utilizing its annual production capacity of 50,000 units in April 2007. Honda's sales and production are growing steadily in China.
In March 2007, a new company which manufactures and supplies power train components such as transmissions began operation. Honda has been further increasing local content and improving cost competitiveness.
In late November 2007, Civic Hybrid sales began. At the beginning of 2008, Honda will introduce an all-new Accord, Honda's best selling model in China with annual sales of more than 100,000 units.

R&D Capabilities

In November 2007, Honda began the construction of a new R&D center in Sakura, Tochigi with the aim to further strengthen its R&D system and capabilities.
The new R&D center will have multiple test courses, which replicate various driving conditions ranging from high-speed driving to urban driving. Along with Honda's existing test courses, the Tochigi Proving Ground and Takasu Proving Ground, the new facility in Sakura will enable Honda to strengthen development of next-generation vehicles.
In addition to test courses, Honda decided to build a product development facility dedicated to the Acura brand within the new R&D center being constructed in Sakura with an aim to strengthen product development for the Acura brand.
In April 2006, Honda R&D launched a new organizational structure separating the product development functions for the Honda and Acura brands. With the addition of a dedicated development facility for the Acura brand, Honda R&D will further strengthen product development capabilities which clearly define the unique characteristics of each brand and accelerate product development that offers new value for the customer.
The overall size of the new R&D center in Sakura, including test courses, is expected to be approximately 2.3 million square meters (㎡). Honda should begin partial operation of this state-of-the-art and environmentally-responsible facility in 2009, with full operations in 2010. The related investment is expected to be approximately 48 billion yen.
The existing Automobile R&D Center in Tochigi will focus its efforts on further strengthening product development for the Honda brand and development of next-generation power plants including hybrid, diesel, and fuel cell power plants. By adding a new automobile R&D center, Honda will establish an R&D system and capability which enables Honda to continue creating new value and further advance its ability to create advanced technologies and products that represent the uniqueness of Honda.

Production

Motorcycle - A new Kumamoto motorcycle production plant will be completed in spring 2008. Honda will concentrate all domestic motorcycle production to Kumamoto with a target schedule by the end of 2009.
Automobile - Construction of a new engine plant in Ogawa and new auto plant in Yorii began in fall 2007 with a target to begin operations in 2009 and 2010, respectively.
In order to increase the attractiveness and competitiveness of its products, Honda will apply the latest technologies at these new motorcycle and automobile plants and establish high quality and high efficiency production systems. These plants will advance Honda's production systems and capabilities while being responsible for evolving such systems and capabilities to other Honda plants around the world.

Motorcycle and Automobile Business in Japan

{Motorcycle Business in Japan}

2007 sales forecast: 330,000 units (down 6% from 2006)
The installment of a fuel injection system to scooters sold in Japan is virtually completed. Honda Super Cub, which will celebrate its 50th year anniversary in 2008, was also advanced with installment of a fuel injection system in September 2007.
Honda's best selling light-weight motorcycle, FORZA, underwent a full model change in December 2007. A type of all-new FORZA equipped with an audio system will be introduced in spring 2008.
Honda's best selling small-size motorcycle, CB400 SUPER FOUR, now has enhanced product attractiveness with the installation of a fuel injection system in December 2007.
In addition, in spring 2008, Honda will introduce an automatic sports cruiser, DN-01, offering the joy of riding to more people. With this model, Honda will expand the attributes of FUN and bring a breath of fresh air to the motorcycle market.
As a result of Honda's effort to increase the number of "Honda Dream" dealerships, the network now has approximately 100 dealership sites. Honda will continue to strengthen the foundation of its motorcycle business and continue promoting the attractiveness of motorcycles.

{Automobile Business in Japan}

2007 sales forecast: 620,000 units (down 12% from 2006)
Sales of the all-new Fit is going strong, and it was ranked as the industry's best selling car for the month of November 2007. The cumulative sales of Fit in Japan, from the first generation model to the current model, exceeded 1 million units.
The introduction of a unified "Honda Cars" logo and identity as well as restructuring of the sales network in metropolitan areas are about to be completed. As a part of this effort to strengthen sales in metropolitan areas, the new structure of Honda Cars is being established with the enlargement of existing dealership locations and opening of new locations.
To further strengthen the Honda brand, all-new versions of four different vehicles will be introduced in Japan during 2008. Honda's goal is to expand sales by offering attractive products which bring more joys to customers.
With an aim to increase 2008 sales, Honda today debuts the all-new Inspire.
Inspire is a model based on the all-new Accord which was introduced and well received in North America since its introduction in September 2007.
The Accord is one of Honda's core global models with global sales of nearly 700,000 units annually in more than 160 countries, accounting for approximately 20% of Honda's global sales. Accord has always been packed with Honda's latest technologies and provided value beyond customers' expectations.
With the all-new fifth-generation Inspire, dynamic attraction as a sporty sedan and depth of quality as a high-end sedan was thoroughly pursued, in addition to the excellent basic performance of Accord.
All-new Inspire provides customers in various age groups who aspire to a high-end sedan with a joy of driving that is unique to Honda.
The size of the sedan market in Japan is approximately 600,000 units, however, it is still an important market which accounts for 20% of all new vehicle registrations.
Despite its increased value, the price of the all-new Inspire remains close to the price of the previous model, making it very attractive in the market for a sedan in this class.

CONFIRMED! 2010 Acura NSX

Honda has just confirmed that the second-generation Acura NSX will be produced. After waiting and waiting, this confirmation seems to be icing on the cake right? Well, there's more waiting to be done. Honda has revealed that the new NSX will debut sometime in 2010.

Unfortunately, the anticipated new NSX launch was expected this year at the Tokyo Auto Show but the NSX was absent on Honda's display this year.

Well, this certainly is longer than we had hoped for. But if it turns out alright, it'll certainly be worth the wait.